DEPARTMENT: DIGITAL MARKETING // DIGITAL-MARKETING-TECHNICAL-SEO-STRATEGY
VIRTUAL INTERNSHIP30 Days (4 Weeks)•Department: Digital Marketing
Digital Marketing & Technical SEO Strategy
A 30-day program on scaling organic search visibility, content marketing architectures, technical website audits, schema markup, and GA4 analytics conversion tracking.
Tuition Fee₹249/ verified seat
Sprint Duration30 Days4 weekly phases
Lead MentorNeha GuptaGrowth Marketing & SEO Lead
MSME RECOGNIZED PROGRAMUDYAM-BR-28-0036675
Evaluated against Staff Engineer pull-request rubrics, automated CI code coverage thresholds, and immutable SHA-256 attestation.
SYLLABUS & MILESTONE DELIVERABLES
4 SPRINT PHASES // 30 Days (4 Weeks)Week-by-Week Technical Curriculum
WEEK 01GATE_STATUS: MANDATORY EVALUATION
PR_MIN_PASSING: 75/100Technical SEO Auditing
Core Engineering Topics:
Crawl budgetCore Web VitalsRobots.txt & XML sitemaps
Required Task Deliverable:
Comprehensive technical SEO audit report with prioritized remediation plan
WEEK 02GATE_STATUS: MANDATORY EVALUATION
PR_MIN_PASSING: 75/100Keyword Research & Topic Clusters
Core Engineering Topics:
Search intentKeyword difficultyPillar content models
Required Task Deliverable:
Topic cluster roadmap mapping 50+ high-intent target queries
WEEK 03GATE_STATUS: MANDATORY EVALUATION
PR_MIN_PASSING: 75/100On-Page Optimization & Schema Markup
Core Engineering Topics:
Meta tagsHeading hierarchyJSON-LD structured data
Required Task Deliverable:
Fully optimized landing page copy with valid Schema.org JSON-LD code
WEEK 04GATE_STATUS: MANDATORY EVALUATION
PR_MIN_PASSING: 75/100Analytics, Attribution & Funnel Reporting
Core Engineering Topics:
GA4 custom eventsConversion funnelsLooker Studio
Required Task Deliverable:
Interactive Looker Studio digital marketing performance report
Competency Attestation Objectives
OUTCOME VERIFICATIONConduct in-depth technical SEO audits identifying crawl errors, redirect loops, and indexing issues
Perform semantic keyword research and design topic clusters to dominate search engine results
Implement structured data JSON-LD schemas (Organization, Article, Course, FAQ) for rich snippets
Configure Google Analytics 4 (GA4) custom events, conversion funnels, and attribution models
Formulate organic content distribution strategies that drive sustained inbound acquisition
CODE REVIEW RUBRIC
Senior Staff Review Matrix
Applied strictly to every pull request before sprint credit is granted.
Technical Audit Thoroughness25 pts
Accurate identification of technical crawling and indexing bottlenecks
Strategic Keyword Selection25 pts
Relevance of topic clusters to high-converting buyer intent
Schema.org & On-Page Execution25 pts
Valid structured data syntax and high-converting copywriting
Analytics & Telemetry Rigor25 pts
Accurate event setup, funnel definitions, and actionable insights
COMPLETION CREDENTIALS
Certificate Delivery Options
Unlocked automatically upon achieving verified completion of all sprint tasks.
Option A: Verified E-Certificate₹149
Instant high-resolution PDF with verifiable cryptographic QR code and SHA-256 ledger digest.
Option B: Printed Hard Copy Certificate₹499
Premium textured parchment with holographic security seal dispatched to your India mailing address.
Ready to Begin Your Sprint?
Enroll today to receive your official offer letter and start working on Phase 01 tasks.